He knows when you’ve been sleeping …
… Facebook and
sister apps Instagram and Messenger don’t need a microphone to target you with
those eerily specific ads and posts — they’re all up in your business countless
other ways.
Even with Facebook
closed on my phone, the social network gets notified when I use the Peet’s
Coffee app. It knows when I read the website of presidential candidate Pete
Buttigieg or view articles from The Atlantic. Facebook knows when I click on my
Home Depot shopping cart and when I open the Ring app to answer my video
doorbell. It uses all this information from my not-on-Facebook, real-world life
to shape the messages I see from businesses and politicians alike.
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